Don't just like

I found this while flipping through the December 2009 issue of Elle magazine. It's from an ad campaign done by Research in Motion for BlackBerry. This is what it said:

Don't just like.

LIKE is watered-down love.
Like is mediocre.
Like is the wishy-washy emotion of content.
Athletes don't do it for the like of a sport.
Artists don't suffer for like of art.
There is no I like NY t-shirt.
And Romeo didn't just like Juliet.

LOVE. Now that's powerful stuff.
Love changes things.
Upsets things.
Conquers things.
Love is at the root of everything good that
has ever happened and will ever happen.

LOVE WHAT YOU DO.

Wow! Simple, yet profound, no?
I thought so.

Now, go love something (or someone)!

xo
SC

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